For other uses, see CCTV (disambiguation).
China Central Television or Chinese Central Television, commonly abbreviated as CCTV (simplified Chinese: 中国中央电视台; pinyin: Zhōngguó Zhōngyāng Diànshìtái) is the major television broadcaster in Mainland China. CCTV has a network of 18 channels broadcasting different programmes,and is accessible to more than a billion viewers in the main land China. [1] Most of its programmes are a mixure of documentary, comedy, entertainment and drama, the majority of which consists of Chinese soap operas and entertainment. Although CCTV is the most powerful network of mainland China, it has only about 30% of audience share all over the national territory.[citation needed]
[edit] HistoryCCTV aired its first ever programme on September 2, 1958, under the name Television China, after an experimental broadcasting in May 1, 1958. The name was changed to CCTV on May 1, 1978.[2] At the end of 1970s, like many other Chinese TV stations, CCTV had only one channel. At that time, it had evening programs only,usually ending at midnight. During the summer and winter time, it occasionally broadcasted day time programme for students( who were on vacation). And until 1985, CCTV had already become a leading television network in China. In 1987,popularity of the CCTV was in prime due to the faithful adaption and presentation of Dream of the Red Chamber. It was a 36-episode TV series or "Hong Lou Meng" Today that series is available on DVD and is still very popular. Like many media outlets in China, CCTV had its state subsidy reduced dramatically in the 1990s, and has since found it necessary to balance its role both as a government agency and commercial broadcaster. [3] On September 2, 2008, the new CCTV Headquarters was opened on the occasion of the 50th anniversary of CCTV. Today, CCTV has 16 national channels, most of them aired around the clock - 24 hour a day, and a High Definition channel; airing certain US programs like CSI: New York, CSI: Miami, 24 and Lost, Documentaries, Movies, and new Chinese television series shot in HD format. [edit] OrganizationChina Central Television, which employs about 10,000 people and has an annual income of ¥1,120mln yuan (2004)[citation needed], falls under the supervision of the State Administration of Radio, Film, and Television which is in turn subordinate to the State Council of the People's Republic of China. A Vice Minister in the latter ministry serves as chairman of CCTV. The network's principal directors and other officers are appointed by the State, and so are the top officials at local conventional television stations in mainland China; nearly all of them are restricted to broadcasting within their own province or municipality—that receive CCTV broadcasts. Its editorial independence is subject to government policy considerations. [edit] ProgramsCCTV produces its own news broadcasts three times a day and is the country's most powerful and prolific television program producer. Its thirty-minute evening news, Xinwen Lianbo ("network news", "news relay"), is on the air at 7:00 PM Beijing Time. By far, it is the most known and watched news program in China which mainland Chinese watch to keep up with the government's politics: all local stations are required to carry CCTV's 7 p.m. main news broadcast; an internal CCTV survey indicates that nearly 500 million people countrywide regularly watch this program.[citation needed] Although news reform has been a prominent feature of CCTV networks, the Evening News has remained relatively the same since its first appearance in the early 1980s, having mainly focused on leaders receiving foreign guests and going on visits to foreign countries, the CPC's leaders having top meetings or conferences, and stories of courage that are supposed to exemplify one form or another of communism. Many important political news stories are broadcast through that program. This program is uploaded onto YouTube daily by Duowei, a Chinese news network. Its yearly special program of celebrating the Chinese New Year, the CCTV New Year's Gala, is the most watched program. In 2007 research data shows that the Gala was watched by over 800 million people all over the world. It started in the early 1980s. Each year, some singers and comedians become famous because of their single performance that night. [edit] PersonalitiesProducing a variety of different programming, China Central Television has a number of different program hosts, news anchors, correspondents, and contributors which appear throughout daily programing on the network. CCTV-1 anchors
CCTV-9 program hosts
[edit] ChannelsThe CCTV channels are listed in sequential order with no discerning descriptions, e.g. CCTV-1, CCTV-2, etc, similar to those channels in Europe and in other places around the world.
[edit] Overseas broadcastingIt is possible to receive channels CCTV-4 (Mandarin channel targeted at an oversea Chinese audience), CCTV-9 (targeting an English-speaking audience), CCTV-E in Spanish and CCTV-F in French outside China by using a Digital Video Broadcast signal. CCTV has just recently switched from analog to DVB primarily due to better signal quality and the ability to charge for reception (about 10 USD per year subscription). The overseas channels are widely available across many cable and satellite providers. CCTV-4 split into 3 channels beginning April 1, 2007, namely CCTV International Asia, CCTV International Europe, and CCTV International America, in order to improve service for audiences around the world. The CCTV channels 1, 2, 4, 7, 9-12, E and F can be seen live anywhere on http://tv.cctv.com/live_t/index.shtml for free. Additionally CCTV is broadcasted over a video over the Internet service named Kylin TV. [edit] See also[edit] References[edit] External links
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